When it comes to figures and data, a confident approach is essential for a successful presentation. As a former statistics lecturer and MBA graduate, Ferry van Saalbach understands extremely well how to complex Figures and data in such a way that they captivate the audience and are remembered for a long time.
After all, anyone who has had to write and present balance sheets themselves, who has taught sports journalists to have fun analyzing data and who has enjoyed doing their own tax returns for years - will not shy away from any table, chart or coefficient.
With Ferry van Saalbach, you ensure that even complex figures are embedded in an understandable framework. His questions convince with competence and he uses this competence to break down even complicated contexts so simply that everyone in the audience really understands them.
These qualities make Ferry van Saalbach the perfect presenter for all events that have to do with facts, figures and data.
"Ferry knows how to get through complex topics quickly, recognize the message behind them and get to the heart of the matter in a matter of seconds. "
Dr. Erik Fritzsche
Senior Consultant Strategy Communication
If you want to convey figures as a presenter, you have to recognize and convey the story behind them. Because data can be exciting - if you tell it in the right way. On the one hand, this requires an understanding of how statistical data is collected in the first place and a feel for how to prepare and tell this data correctly.
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How data is collected is essential for understanding it. As a statistics lecturer, I have not only taught how to analyze data, but also how to collect it. That's why I understand what representativeness means and how to calculate correlation coefficients. This understanding is important in order to be able to interpret and communicate data.
Data is usually used to make an argument. To do this, a presenter with an affinity for statistics needs an understanding of the story and argument behind the figures (and perhaps not). Only if you turn numbers into a story will it be exciting for the audience.
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Every good story depends on its structure and this is also the case with statistics and data. The task of a presenter with an affinity for numbers is to guide his audience through the often overwhelming figures in a dramaturgical and didactic way that creates new understanding at every step. To achieve this, however, the dramaturgy must be well thought out in advance.
In addition to a natural talent for the stage, a statistics presenter has a great deal of expertise in numbers, data and statistical methods. This often involves experience in empirical research and a strong understanding of numbers.
The task of a statistics presenter is to inspire the audience, which is often far less interested in numbers, with the values presented and to convey their quintessence in an exciting way.
A presenter with an affinity for numbers is characterized not only by the fact that he is good with data and figures, but above all by the fact that he uses his knowledge and expertise to present the figures and data in an exciting and easily digestible way for his audience.
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